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The Significance of Market Share and Market Sizing in B2B
December 2014, Date & time to be confirmed
Media One Hotel, Media City, Dubai

Do you really know the full potential for your company? Specifically - What is the size of the market that you play in? And what is your current market share? The answers to these two questions are the foundation for your marketing planning. The challenge is how to answer these questions and have confidence in the numbers.


Vishal Pandy leads the research and advisory division at Glasgow Consulting Group (GCG) Dubai. GCG is Middle East's premier research and growth strategy firm. GCG uses a fact-based research approach which is proven across a wide range of sectors to deliver precise and comprehensive information that is used by clients to fuel decision making and drive business strategy. A believer in "GIVERS GAIN - What goes around, comes around". An avid Networker 7,500+ first level connections.

Geographic focus: MENA region (including SAUDI ARABIA, IRAN, IRAQ and UAE)


BMA Members: AED50
Non-Members:  AED150

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